The demonstration challenge
Product demonstrations are tough! Your audience thinks they just want to see the features and capabilities (in excruciating detail) that are important to them. Have you ever heard: “can you just show me these 4 things…” However, you know that just showing what your solution can do won’t allow you to show what it will help your audience accomplish and why that matters. How do you effectively balance the need to demonstrate your product’s capabilities with the need to engage your audience and influence them to a decision? We’re glad you asked!
“I have been demonstrating software for years, but I’ve never learned such useful, practical, and powerful skills before I attended the Demo2Win! session. Absolutely a game-changer for me!”
Glen, Demo2Win! participant