Recent Keynotes and Speeches

 

Ron Kendig and Bob Riefstahl deliver a Discovery Keynote

Ron and Bob deliver one of the Keynotes at the 2018 Adobe Sales Kick Off.  How your team engages in a discovery call can be a key component of a successful demo and sales engagement.  During this program, Ron and Bob outline a 6 step Sales Discovery process that enables the Adobe Software Consultants and Client Success teams to conduct a concise and revealing discovery.

 

 

 

Madrid, Spain

Date: Friday, October 06, 2017 | From: 12:45 to 01:45 | Room: Roma

Dan Conway – Keynote
“Rule of 24; the Future of B2B Client Engagement”

Something is happening with product demos and presentations that is disruptive, challenging, and, if not addressed soon, will have a devastating impact on your ability to remain competitive. The Rule of 24 describes what is happening, why, and what you can do to take advantage of this wave of change. If you have read the research from organizations like CEB, DemandGen, Hubspot, and Forrester, you understand that buyers are redefining sales processes, like it or not. And, based on research just completed by 2Win, the impact of buyer demands is being felt by technology providers around the world. But, what are vendors doing to redefine product demos and presentations to meet these new demands? This presentation will enlighten you on sales execution strategies that encompass personal video, recorded demos, virtual presentations and live events. Your adoption of The Rule of 24 strategies will accelerate your team’s responsiveness, improve the quality and consistency of customer demos and presentations, highlight your competitive advantages, and drive more buyer decisions in your favor.

 

London, UK

Date: Wednesday, October 04, 2017 | From: 11:35 to 12:00 | Room: Highbury

Bob Riefstahl – Keynote
“Rule of 24; the Future of B2B Client Engagement”

Something is happening with product demos and presentations that is disruptive and challenging, and if not addressed soon will have a devastating impact on your ability to remain competitive.  The Rule of 24 describes what is happening, why, and what you can do to take advantage of this wave of change.   If you have read the research from organizations like CEB, DemandGen, Hubspot, and Forrester, you understand that buyers are redefining sales processes, like it or not.  But what are vendors doing to redefine product demos and presentations to meet these new demands?  This presentation will enlighten you on sales execution strategies that encompass personal video, recorded demos, virtual presentations and live events.  Your adoption of The Rule of 24 strategies will accelerate your team’s responsiveness, improve the quality and consistency of customer demos and presentations, highlight your competitive advantages, and drive more buyer decisions in your favor.

 

photo of Discovery Keynote Watch Video

Discovery Keynote

Ron Kendig and Bob Riefstahl deliver a Keynote on the subject of Discovery.

photo of Watch Video

"The Rules Have Changed"

Ignite 2016 University of Colorado
"The Rules Have Changed - the Future of B2B Client Engagement"

photo of Watch Video

"Rule of 24"

"Rule of 24" Keynote Speech at The European Sales Enablement Summit, London, October 2017