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2Win!

Customer Success Manager

3 min read

Driving Value Through Adoption

Customers purchase software to achieve specific outcomes. As a customer success manager, you aim to assist your customers in reaching these outcomes by driving value through effective adoption. CSMs must go beyond their role as a technical resource...

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Stakeholder Collaboration

2 min read

Building and Maintaining Stakeholder Collaboration

Many sales methodologies lean into pain at some point in their process. Business pain points are compelling reminders of why a buyer is looking for...

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Creating a Win Plan

3 min read

The Winning Formula: Creating a Win Plan with Discovery at Its Core

So, you've conducted fruitful discovery and collected a lot of information about the client... Now what? We don't just do discovery for fun; we do it...

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9 min read

Top 6 Sales Methodologies: Customer Focused Selling

What makes a sales organization powerful? What makes a sales organization effective? How are the biggest and best sales teams meeting goals? The most...

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2 min read

Neurology, Storytelling, and SaaS Sales

Did you know presentations with visuals decrease retention and comprehension? According to Psychologist Marc Coutanche from the University of...

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3 min read

Investing in the Emotional Intelligence of Your Solutions Architect

Investing in the emotional intelligence of your teams or your organizations may sound like an HR problem. After all, shouldn’t hiring practices be...

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Non-Verbal Communication

3 min read

Relationship Building Presales Tools: Non-Verbal Communication Cues

The presales tools we offer at 2Win are about more than delivering demos that advance sales velocity; we are looking to also advance your ability to...

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Non-Verbal Communication

2 min read

Authority Building Non-Verbal Communication Cues for Presales Consultants

We are in a constant state of receptivity. Our brains are taking things in, whether we are conscious of the processing or not. Most sales training...

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Business Storytelling Training Course

3 min read

Cultivating Professional Empathy with Storytelling

Entering into business relationships, like all relationships, requires understanding. Different relationships have different understandings, and...

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Business Storytelling Training Course

4 min read

SaaS Sales Superpower: Client First Storytelling

Our programs, from Demo2Win to Storytelling2Win, provide in-depth instruction on building connections with audiences and adding value to client...

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