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2Win!

2 min read

Is Sales Discovery Passé?

We blame Alec Baldwin for this one. While he delivers a compelling scene in Glengarry Glen Ross, his advice to “always be closing” has ruined several generations of salespeople. Now, they may want to skip over one of the most important parts of the...

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2 min read

The Demo: A Competitive Judged Event!

Software demos are necessary if you want to truly bring in a win during the software sales process. Typically, a company’s inquiries will lead the...

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2 min read

Authentic Is In! Why Sincerity Is Better Than Flash

Make no mistake: slickly presented sales messages can hit their mark on a huge swathe of our population. But at the same time, people know and...

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2 min read

Whose Got the Ball? The Importance of a Shared Sales Playbook Between Sales & Presales

In the game of American football, some plays involve complex handoffs and fakeouts. These plays intend to give the team the maximum amount of gained...

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2 min read

With Short Attention Spans, Timing and Pacing Is Everything in B2B Sales Demos

Timing is everything when you have a captive audience. People have limited time in their day, and with a more distractions than ever out there in the...

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2 min read

Emotional Intelligence = Success

No factor can accurately predict personal success better than emotional intelligence.

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2 min read

Top Apps for B2B Sales Reps

Smartphones can actually benefit sales reps when used for productivity and as a way to stay organized and up-to-date on all communications. The key...

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2 min read

Is Video Making Your Sales Team Lazy?

Sales video content is an amazing tool that we here at 2Win! use ourselves, albeit with one major caveat: a sales rep always has to be manning the...

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New Program Offering: Demo2Win! Masters

Hey Demo Pro!

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