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2 min read

Authentic Is In! Why Sincerity Is Better Than Flash

Make no mistake: slickly presented sales messages can hit their mark on a huge swathe of our population. But at the same time, people know and recognize when they are being sold to, and after a while the gimmicks start to repeat themselves.

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2 min read

Whose Got the Ball? The Importance of a Shared Sales Playbook Between Sales & Presales

In the game of American football, some plays involve complex handoffs and fakeouts. These plays intend to give the team the maximum amount of gained...

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2 min read

With Short Attention Spans, Timing and Pacing Is Everything in B2B Sales Demos

Timing is everything when you have a captive audience. People have limited time in their day, and with a more distractions than ever out there in the...

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2 min read

Emotional Intelligence = Success

No factor can accurately predict personal success better than emotional intelligence.

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2 min read

Top Apps for B2B Sales Reps

Smartphones can actually benefit sales reps when used for productivity and as a way to stay organized and up-to-date on all communications. The key...

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3 min read

Hiring & Developing High Capacity Employees — Why Character Matters

In a video that has since gotten 46M views and over 760k shares, University of Connecticut women’s basketball coach Geno Auriemma describes how...

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2 min read

Is Video Making Your Sales Team Lazy?

Sales video content is an amazing tool that we here at 2Win! use ourselves, albeit with one major caveat: a sales rep always has to be manning the...

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New Program Offering: Demo2Win! Masters

Hey Demo Pro!

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2 min read

4 Predictors You Will Be a Top Sales Rep in the Future

Sales reps who can prepare for the new face of the future will be in a prime position to become top reps in their future careers, and they may even...

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