3 min read
The Winning Formula: Creating a Win Plan with Discovery at Its Core
So, you've conducted fruitful discovery and collected a lot of information about the client... Now what? We don't just do discovery for fun; we do it...
3 min read
So, you've conducted fruitful discovery and collected a lot of information about the client... Now what? We don't just do discovery for fun; we do it...
2 min read
We are in a constant state of receptivity. Our brains are taking things in, whether we are conscious of the processing or not. Most sales training...
3 min read
Who is Tony Francetic? Director of Presales Support at Thomson Reuters At this year's Demofest, Tony Francetic, Director of Presales Support at...
2 min read
Who is Steffen Brettschneider
3 min read
At DemoFestx West Coast, 2Win's VP of Operations, Chad Wilson, sat down with James Kaikis, a thought leader in solutions engineering training, to...
5 min read
Choosing the Right Story for the Right Moment Choosing the right story to share at the right moment is important to significantly impact your...
6 min read
At 2Win, we often say, "The only thing worse than never telling a story... is telling a bad one." Stories in a business environment should always be...
3 min read
Ideally, we should know what our client wants to see before the meeting starts. But it doesn't always work out that way. More demos are becoming...
3 min read
In a fast-paced world of technology SaaS, manufacturing or professional services, success hinges not only on the quality of your product but also on...