2 min read
2Win!: Aug 16, 2024 12:58:22 PM
Many sales methodologies lean into pain at some point in their process. Business pain points are compelling reminders of why a buyer is looking for...
3 min read
2Win!: Aug 15, 2024 5:37:17 PM
So, you've conducted fruitful discovery and collected a lot of information about the client... Now what? We don't just do discovery for fun; we do it...
9 min read
2Win!: Jul 30, 2024 9:58:58 AM
What makes a sales organization powerful? What makes a sales organization effective? How are the biggest and best sales teams meeting goals? The most...
4 min read
2Win!: May 20, 2024 11:08:23 AM
Sales, presales, and client success professionals are routinely confronted with objections, tough questions, and customer concerns. These situations...
4 min read
2Win!: May 20, 2024 11:07:06 AM
There are three steps to Applying Discovery: What did we learn in CDIM? The processing part is internalizing what we've heard to determine a...
8 min read
Discovery “On-The-Fly” is when, for a variety of reasons, you have to run discovery in the same meeting as a demo. In this article, you’ll learn how...
3 min read
Making mistakes during sales discovery can be the difference between an impactful demo, or a demo that falls flat. Here are 5 critical sales...
